TATA Group said TATA Motors should target exports of the car in the developing countries like Brazil, China, Indonesia and Russia where the growth rate is over 10%.
The introduction of Nano was compared to that of the Ford Model T, the car that completely revolutionized the automobile industry. Nano is also expected to create a new distinct category in the auto industry - the People’s car.A true Indian car, Nano has 97% local content. Before Nano, Maruti 800 was the cheapest car in the Indian market priced at around INR 2 million.


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