In an attempt to show a sportier and more unconventional side of its Lincoln branded cars, parent company Ford will be displaying a trio of customized versions of its MKS flagship sedan, MKT crossover and MKZ saloon at next month's 2009 SEMA (Specialty Equipment Market Association) Show in Las Vegas. The three bespoke project cars were developed in cooperation with Raceskinz, Rick Bottom Designs and 3dCarbon respectively.
"Lincoln as a brand is continuing to attract younger customers to the showroom with products like the MKS, MKZ and the new MKT luxury crossover," said Amy Marentic, Ford North American Car and Crossovers group marketing manager. "These customers place huge importance on style, design and technology, and these are areas where Lincoln plays well. SEMA gives customizers the opportunity to push the boundaries of design, while still focusing on the core strengths of the Lincoln brand."
Lincoln's Project Car at this year's SEMA Show [From Press Release]
2009 Lincoln MKS by Raceskinz
The Lincoln MKS Elite is a perfect example of what happens when you merge beauty and technology. Raceskinz is generous with the use of carbon fiber inside and out.
And with its high-powered LIIV entertainment system, Raceskinz makes sure its occupants stay connected to the world in style.
2010 Lincoln MKT "Panache" by Rick Bottom Designs
Luxury and high style abound in this flamboyant custom vehicle by Rick Bottom. The exterior has been shaved of its door handles, antenna and rear reflectors. A custom-made beltline molding in chrome further accents the body line.
Art and science combine for the striking paint treatment. Interior ambience is enhanced with two-toned leather and matching floating armrests. The audio system is powerful and tuned for ultimate sound quality, and the navigation system directs your travels.
2010 Lincoln MKZ by 3dCarbon
The refinement and elegance of the 2010 Lincoln MKZ inspired this look by 3dCarbon, which adds a unique touch to Lincoln's American style.
It's a realistic and beautiful take on a new classic Lincoln car.
